Interior design co-pilot
An AI co-pilot for interior designers. The pitch is the deliverable.
- Type
- Self-initiated product
- Role
- Product designer & prototyper (solo)
- Timeline
- Concept sprint, 2025
- Pilots
- 5 interior studios
A client says: warmer, less cluttered, and keep it under budget. The designer says: give me two weeks. Deals are lost in that silence.
For a boutique studio, the pitch is the business.
Concepts arrive weeks later; the client's excitement cools.
Quick mood boards wander from the studio's signature.
Beautiful rooms collapse when someone prices the SKUs.
The approved look gets rebuilt from scratch.
Taste stays human. The labour goes to the machine.
Dials preview the idea with image filters; prices are illustrative.
The pitch starts with a choice, not a blank page.
Warmth, density, lighting, the room re-renders live.
Pin a hero piece and everything rebalances to the cap.
Locked to the real room, down to the north-window light.
The chosen concept becomes the production starting point.
AI tools fail when they try to have taste. They win when they remove the distance to it.
Across 5 pilot studios
brief to first concept (was days)
faster iteration in the pitch
concepts on budget
clients decide in the first meeting